Founded in 2003, Tezenis embodies the Group’s cool, innovative soul, always au currant with new trends and social media.
Tezenis is constantly evolving and always up-to-date, offering fashion that makes impermanence its strength. The brand’s collections are renewed every four months in order to quickly adapt to changes in styles and tap into cutting-edge trends in the underwear, swimwear, hosiery, knitwear and easywear industry for men, women and children.
Even the expansion of the distribution network proceeds at a rapid pace: over 800 stores in 37 countries (including Italy), and 30 online stores.
Music, the universal language
To communicate with the Tezenis target market, the brand has consistently chosen the youthful, universal language of music, entrusting the role of brand ambassador to music icons and singers such as Rita Ora.
Digital presence at music events
Not only that, but Tezenis actively participates in and has a presence at important music festivals around the world, such as Coachella, Sonar and Nos Alive, thanks to various digital projects.
