Signorvino was established to promote excellent Italian wine, especially lesser-known varieties, through modern marketing and a distribution chain that creates a direct connection between producer and consumer.
With over 2,000 labels all 100% Italian, the brand's chain of wine shops also includes a menu featuring dishes based on regional Italian culinary traditions, offering customers simple, delicious fare.
The Signorvino brand currently has 34 stores in Italy. These welcoming spaces offer unpretentious tastings, becoming relaxing, pleasant experiences that have been enthusiastically embraced by consumers.
Digital Projects
From the beginning of 2018 to the present, a strategic social communication plan has been developed and implemented, which has made it possible to improve the visibility of Signorvino. With the aim of promoting the format in a generic sense, along with activities and promotions, close collaborations have been established with important influencers both in the sector and in other sectors (for example lifestyle, travel, fashion).
Media
Specialized press is an inevitable reference in the world of Food & Wine: prestigious collaborations have been sought with Gambero Rosso and La Cucina Italiana, key partners and interlocutors for higher communication, aimed at a target group of industry experts.
Activities and Events
The link with the most important Italian food and wine events is increasingly strong. The synergy with Vinitaly and the involvement for events and conferences during the Wine2Wine and the Merano Wine Festival have been repeated for years. During the course of the year about 1,000 events are held in the Signorvino stores.
Projects
The Signorvino-Nomisma Observatory has become a reference in the sector. Thanks to a four-handed work with Wine Monitor - Nomisma we spread Italian wine trends every six months. Signorvino has always been attentive to women: consumer, producer and employed in the stores.
